Chai Point is one of the top Indian leading companies in the Food & Beverages Industry specified for tea, which is ‘Chai’ in Hindi. Do you want to start Chai Point Franchise In India? Well, in today’s article I’ve mentioned everything you need to know before starting the CP Franchise like how much to invest, profit margin, contact details, and a few exclusive info related to Chai Point.
No doubt, the Indian crowd is mad and loves to drink chai at least 2 times a day. Offering a variety of tea drinks with an authentic taste at retail locations in India Chai Point has really set a mark in the industry of quality they deliver.
Are you thinking to start a Chai Point Franchise in India? There are a lot of things to consider before opening a Franchise of CP and I’ve covered each and every detail in this article.
Make sure you don’t miss any important section, so let’s start and I’ll inform you everything from the beginning that you need to know about Chai Point’s Franchise.
Below is the ‘Table Of Contents’ which denotes the topic we will be covering today in this article.
How To Start Chai Point Franchise In India?
To start a Chai Point Franchise in India you need to know the requirements of the franchisor, region of operations, skills, training for you as well as employees and more. Opportunities are there, Chai Point has crossed the bar of more than 100 stores in India, although they are the largest Chai retailer in India they claim to sell 300,000 cups every day.
Every businessman before starting a business wants to know bits and pieces of the future business, what will be ROI (Return Of Investment) the cost of acquisition, investment, and more.
If you have a strike of thought and interest in starting a Chai Point Franchise then this article today will let you know everything.
Make sure the approval from Chai Point Franchise Team will only be approved once the candidate meets all the requirements of the franchise owners.
Now, there’s a lot to talk about how to start this franchise, but I’ve simplified it for you to go through with each section, so the next section tells you each and everything you need to know about the requirements of this franchise.
What Are The Requirements Of Chai Point Franchise?
Before applying for the Franchise, you should be prepared with the requirements that you’ll be needing to initially start. Knowing the basic franchise details would help you to smooth the approval process.
We’ll be touching on the topics of requirements like Skills, Area, Regions Of Operations, Training, Staff Requirement, and Investment.
Before becoming the owner of the Chai Point Franchise you should know the requirements needed to start India’s largest organized Chai retailer, and they are mentioned in detail just below.
Let’s straight dig into the requirements…
Skills & Experience Required
Every business has a unique skill that helps it to stand out of the league. Chai Point has some unique taste in their tea, and that makes a customer come back again for another perfectly brewed cup of Chai.
You need to have an entrepreneurial mindset towards the growth of the franchise, by delivering quality to a customer. The owner should be responsible for the hygienic surroundings in the store by indicating a premium feel, the area of the store should be as clean as a clinic.
The employees should keep the area of the store clean and tidy.
The owner should be able to fulfill the demands of the customer by taking the required actions. Also, you should be innovative towards the process of making tea, you can try to introduce new tea flavors by keeping the desired taste of the customer in mind.
Area
Not too big and too small an average space where people can sit have a cup of tea, a counter for billing with a menu display, and a kitchen for employees to make the perfect tea.
But, what is the area requirement of the Chai Point Franchise? Well, Chai Point requires a space of 600-800 sq. ft.
The property either can be owned or can be taken on a lease.
Regions Of Operations
Yes, this is also a major thing to consider, regions of operations. As of now, Chai Point outlets are situated in office areas, retail locations, business parks, malls, high streets, and more places from all sectors.
Before starting you should also decide on the region where you are going to start the outlet. Choose a place according to you which will bring more customer to make a satisfactory profit.
Currently, Chai Point is operated in cities like Bangalore, Chennai, Delhi, Noida, Mumbai, Pune, Hyderabad, and Delhi.
Training Required
Training is necessary to run the business according to the franchisor so that the outcome product quality comes out to be unique which denotes the taste of the brand ‘Chai Point’.
The parent company of Chai Point, Mountain Trail Foods Pvt. Ltd. arranges well-structured training for the good running of the outlets, which makes the owners of the franchise outlets to bring a taste of authentic ‘Chai Point’
In the training sessions, you are well educated on the topics of tea and the diversified category of chai flavors offered. Not only chai they also offer coffee, tea, snacks, and more products which I’ve mentioned in the product range section.
Minimum Staff Requirement For Chai Point Franchise
3-5 employees are required to run a Chai Point Franchise outlet.
How To Apply For Chai Point Franchise In India?
Every business works a little differently for the franchise and the undergoing process. Chai Point does not declare officially anywhere for the franchise, but by getting in contact with the Chai Point Team you can get to the franchise application form and other details.
As we know that all the remaining game is in the contact details, so during the research I found a few contact numbers and important links that will help to reach out to the Chai Point team. So, here’s the contact details!
Chai Point Franchise Contact Details
If you have any doubt related to the franchise, or you are looking forward to open a CP Franchise then the below listed contact details will help you.
| Contact | Contact Chai Point Form |
| Phone Number | +91 8880141000, +91 6366857694 |
| Official Website | https://chaipoint.com/ |
| Email 1 | hightea@chaipoint.com |
| Email 2 | feedback@chaipoint.com |
| Email 3 | customercare@chaipoint.com |
| Instagram Page | ChaiPoint |
| LinkedIn Official Page | ChaiPoint Company |
| Twitter Handle | ChaiPoint |
| Facebook Page | ChaiPoint |
| Head Office | Mountain Trail Foods Pvt Ltd, Umiya Emporium, 102, 2nd Floor, Hosur Main Road, Kaveri Layout, Adugodi, Bangalore – 560 029 |
Chai Point does have a regional office, and a few of them are Koregaon Park in Pune, Andheri East in Mumbai, Hitech City in Hyderabad, MG Road in NCR, and Velachery in Chennai.
You can also go for an inquiry in these regional offices if they are near your locality. The exact locality address is here – Local Regional Offices
Product Range of Chai Point
Chai Point has grown immensely in the past 10 years, they are specified in Tea, but they have also stepped into the coffee market and doing pretty well in that too! Chai Point mostly attracts people age 23-60 who are avid lovers of Chai. And the tagline itself says ‘India Runs On Chai’.
They have various products and as their brand grew they started increasing their product range and diversified it. Now, let’s have a look at their Product Range.
So, they serve hot chai which is further categorized into Cutting Chai, Lemon Chai, Ginger Chai, Sugarless Chai, Masala Chai, Hot Green Chai, Ginger Lemon Chai, and more.
In the category of Ice Chai, they serve Lemon Ice Chai, Ginger Lemon Ice Chai, Cranberry Ice Chai, Apple Ice Chai, and a few more. In Shakes they have Chocolate Shake, Mango Shake, Strawberry Shake, Paan Kulfi, and more. Obviously, people love to have snacks with Chai so they offer snacks like Samosa, Schezwan Noodles and etc.
Other than all this they also offer for breakfast, and combo offers for their customers.
Short History & Sucess Story About Chai Point
Chai Point a leading Tea Company and the largest Chai retailer in India. Chai point was founded in Bengaluru, Karnataka, India in 2010 almost 10 years from now. The founder and CEO of Chai Point is Amuleek Singh Bijral and their HQ (headquarters) is in Bengaluru, Karnataka.
They have their presence in 8 cities of India and are still growing and expanding their brand.
In April 2010 Chai Point’s first store opens up in Bangalore, 2nd store in July, and 3rd in August of the same year and launched the Customer Assistance Website (CAW).
In February 2011 Angel Investors on-board. Subsequently in 2012, they opened their 10th outlet.
2013, they launched prepaid cards in March.
Then came 2014, which turned out to be a good year wherein the month of May, Saama Capital invests $2M in series A. In June Chai on Call launched their website and mobile app in the later month of October also launched their Mobile App based prepaid card gets launched.
2015 had some records like in January the annual rate was 30 Million cups of chai, Chai on Call delivery powered by a fleet of electric scooters across all delivery hubs. In September Fidelity invests $10M in series B.
In February 2016, PrioriTea Mobile Wallet & Reward Program launched, and in August BoxC launched.
Chai Point showed up their first e-commerce presence on Amazon by selling their teas in the year 2017.
The dedication and innovation of Amuleek Singh Bijral have lead the company till here and are still growing. Giving the best value quality product is the goal and have never compromised in the quality. The mission of Mr. Amuleek is to give a refreshing start to the day to their customer with a cup of tea from Chai Point.
The slogan of Chai Point,
India Runs On Chai.
Read more about their history – Chai Point Wikipedia
Benefits And USP Of Chai Point
Every business has its own USP and that makes the brand grow more. If you have made up your mind to start a Chai Point Franchise then you must know the benefits and the USP. So here’s the list of USPs of Chai Point.
- Natural & Authentic Ingredients which exhibits there are no preservatives used, no added color which makes a healthy chai for their customers.
- Assam, Darjeeling, and Nilgiris are some of the best tea estates and Chai Point’s tea is made from tea leaves from these tea estates.
- Tea is tasted by tea testers and to ensure the quality is top-notch. This helps the customer to get the best Chai delivered with 100% natural ingredients.
- They also have their franchise outlets called Garden to Glass so that the customer can essence the taste of tea leaves in biodegradable packaging by Chai Point.
- BoxC.in offers chai and coffee automatic dispensers for the corporate companies so that in the busy schedule they can have a cup of chai & feel refreshed and reinvigorated.
- During the delivery of chai at your doorstep, the company uses Heat Retaining Flask so that the tea is hot till 30-45 minutes without any harmful Bisphenol.
- Chai Point is one of the Best Tea Franchises.
Also, check this 1-minute video by Chai Point, this will give you the true essence of an Indian’s addiction beverage, Chai!
What Is The Cost Required To Start Chai Point Franchise?
Depending upon the region and size of the Franchise outlet it would approximately cost you INR 25 Lakh to INR 50 Lakh to start a Chai Point Franchise In India!
Sooner Chai Point will become the go-to brand for Chai, they are revolutionizing the way Chai is consumed in India. Opportunities are open for the franchise, you just need to apply for the Franchise form, all the details regarding the application and contact details are mentioned in the article so get in touch with the franchise team and take things forward.
I hope you got the approx cost amount to start the outlet, apart from this you also need to know the profit margin, sales & expenses and more. So here is the further section to go-through
Profit Margin Of Chai Point
There’s no official statement out by Chai Point claiming that the franchise will get this or that percentage of Revenue. But the amount you have invested in the Franchise you get back that investment within 1-3 years of span.
But for your reference as an estimated profit amount can be around INR 1,30,000 per month. This is just an approx value, but it can also be less or more, as it also depends upon various things like the region of operation and more.
Sales & Expense
You also need to know the sales & expenses before opting for the franchise. If your store is located at a good place it can make an estimated amount of revenue INR 5L-9L a month.
Talking amount expense, you need to pay the rent and it can be from INR 50,000 to INR 3L.
Monthly salaries for employees can be INR 10,000 per employee and if you keep 4 of them it would cost you INR 40,000.
Also Royalty fee of the Franchise, I don’t know the exact amount but you’ll get to know about it when you go through the Terms & Conditions during the deal.
Other things like electricity, miscellaneous expenses would be INR 10,000 – INR 25,000.
Conclusion
I hope that I’ve solved all your queries and doubts related to Chai Point Franchise in India. I tried my best and delivered possible values that I can add to this article.
Now your vision might be clear with this Franchise and might have got the exact blueprint that now what to do next!
What you have learned?
- What are the Basic Requirements to start a Chai Point’s Franchise In India?
- Complete Contact Details about Chai Point.
- USP, Benefits & History, Cost, Profit Margin, and more.
If you were really helped today, I’ve achieved my goal because I love to help people who strive to get real and practical knowledge.
Still, if you have any doubt or query then let me know about it in the comments section, I will definitely help you.
Share this article, it’ll make my day!
Best wishes for your next business.
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CauliTech.in created this blog only for informative purposes and we are not associated with any of the franchise Owners/Distributors.
Hi, Need to know about franchise, please whatsapp me the details.
Naveen, I’ve already mentioned everything above; you can go through it once again so that you get your doubts cleared.